ANTI-PLASTIC
Bottled water is the top selling beverage and a healthy alternative to soft drinks. However, a massive downside to bottled water is the negative effect it has on our ecosystem. There’s more to be uncovered behind those images of pristine mountains and springs.


Antiplastic.org’s labels are wrapped around normal labels on bottles in grocery stores.




Antiplastic.org’s posters are pasted onto the side of garbage trucks, reminiscent of bottled water delivery trucks.




A message to encourage tap water consumption as an alternative to bottled water is printed on plastic bottle caps and attached to public faucets.


( Interesting Facts )

Independent study groups have found that tap water in major cities in the US is just as safe or safer to consume than bottled water. Also, 3 in 4 NYC residents preferred the taste of NYC tap water over 3 major bottled water companies during a blind taste test.